When we think of a business having a competitive advantage, we still tend to think of traditional economic moats such as a low-cost structure, economies of scale, or perhaps a more intangible moat like a strong brand. While all of these are still extremely desirable assets, they no longer guarantee a sustainable competitive advantage for most companies. [...]
In today's episode of the Idea to Value Podcast, we speak with songwriter Cliff Goldmacher. Cliff is a Grammy-recognised, #1 chart-topping hit Songwriter, and we speak about his creative process, collaborating with other artists, and finding out what companies can learn from songwriting. Topics covered in this episode: 00:01:00 - Cliff's history writing over 1000 [...]
In today's episode of the Idea to Value Podcast, we speak with Prof Uli Weinberg, Director der HPI School of Design Thinking and President of the Global Design Thinking Alliance. We speak about how Design Thinking has changed over time, where it is going and how it needs to be taught in a different way [...]
A child can stand up for the first time, take a step forward, and then tumble onto their tummy, to the raucous applause and overwhelming approval of every observer. In other words, attempts that end in failure are both common and lauded in children. Adults, however, find themselves faced with the conscious awareness of the [...]
In today's episode of the Idea to Value podcast, we speak with serial entrepreneur and author Steve Glaveski. Steve runs Collective Campus, an innovation accelerator based in Melbourne and Singapore that works with large organizations around the globe, and is also the author of multiple bestselling books on the topic of innovation, including his most [...]
Common pitfalls inventors face when trying to make a great idea real are the reasons why so many great inventions do not reach the world stage, get outpaced or just fail before having a chance to get utilised. In order to help everyday inventors to avoid experiencing the most common pitfalls, I have collected some [...]
In today's episode of the Idea to Value podcast, we speak with artist, neuroscience researcher and startup founder Dr Shama Rahman. We speak about how we are using Artificial Intelligence and mental models to better understand and even enhance our human intelligence and spark creativity in new ways. Topics covered in today's episode: 00:03:00 - [...]
The power of the mind is something we have only begun to grasp and understand with the help of science. However, creativity is an expansive expression of what the mind can envision, create, and conceptualize. The beauty of a fine painting. The elegance of a story that makes us think and emote. Even the email [...]
In today's episode of the Idea to Value podcast, we speak with the creator of the Bose Noise-cancelling headphones, John Carter. We discuss how challenging it is to develop completely new technology, the difficulty in describing its value and marketing it, and getting buy in for innovation processes in your company. Topics covered in today's [...]
In today's episode of the Idea to Value Podcast, we speak with creativity and motivation expert Todd Henry. He is the author of 5 books on how to get the best creative performance out of yourself and creative teams, the Founder of the Accidental Creative and the podcast of the same name, and author of [...]
