The most successful creative people are the ones who put in the time and effort. They have the grit to work and practice for years, in order to build up the skills to produce highly creative work. However, investing this amount of time and effort over many years requires the motivation to keep going. The [...]
Have you ever caught yourself daydreaming while still doing an activity, only to then realise you don't remember anything that happened for a while. A classic example is that people have no idea what happened while they were travelling or commuting. You arrive at your destination and then realise you have no idea what was [...]
My vacuum cleaner sucked, badly. By which I mean, it hardly sucked at all anymore. Years ago when I bought it, it was amazingly strong and picked up everything. Now it could hardly pick up crumbs. Over the years, performance just dropped over time. I could have bought a new vacuum cleaner (I dread to [...]
For the past decade or so, one of the most popular ideas in innovation has been around Open Innovation. This is the practice of innovating and co-creation in collaboration with people outside of your company. So instead of trying to do all of your innovation activities within your departments and only launch the final product [...]
In this episode of the Idea to Value podcast, we speak with award winning designer Ayse Birsel. Ayse has been voted one of the most creative people in business by Fast Company, is a bestselling author, and has won international awards for designing everything from furniture to cars to toilet seats to vegetable peelers. Without [...]
When you are trying something new, you are likely to fail on your way. Repeatedly. In fact, one thing which separates highly productive creative people from others is just how willing they are to push through the hard times and keep going. It requires perseverance. And one of the best ways to explain what it [...]
There is no such thing as a truly original idea. No, I am not saying that to discourage you being creative. Instead, it is important to understand that every idea is built upon and adapted from something that came before. All ideas are a new combination of previous knowledge. But each time you make a [...]
In today's episode of the Idea to Value podcast, we speak with Paul Ruppert. Paul is a veteran of the Telecommunications industry, and his companies have helped bring breakthrough technologies like worldwide mobile calling and SMS to the masses. In this interview, we speak about what it takes for companies to innovate in new markets, [...]
They are not the same thing. An innovation is only valuable if the customer perceives value in it. And for this to happen, the customer needs to feel like the solution is addressing some sort of problem or job to be done which they have. Too many startups, founders and inventors get this equation the [...]
The early bird catches the worm ... ? What makes more sense: To be the first player in a brand new market, able to be the first (or only) company which customers buy from? To wait until other companies have proven there is a market for a new offering, and then quickly develop and scale [...]
