The neuroscience of imagination

How is it possible for the brain to imagine something which it has never seen before?

While you may never think about it, it is a complex problem which requires sophisticated coordination of different parts of your brain.

Check out this excellent TED video above where Andrey Vyshedskiy explains exactly what is going on in your head when you imagine something new.

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Nick Skillicorn

Chief Editor, Founder & CEO at Improvides Innovation Consulting

Chief Editor of Ideatovalue.com and Founder / CEO of Improvides Innovation Consulting. Coach / Speaker / Author / TEDx Speaker / Voted as the world's #5 Innovation blogger in 2016, I help individuals and companies build their creativity and innovation capabilities, so you can develop the next breakthrough idea which customers love.