Podcast S4E84: Uli Weinberg - How Design Thinking has changed

In today’s episode of the Idea to Value Podcast, we speak with Prof Uli Weinberg, Director der HPI School of Design Thinking and President of the Global Design Thinking Alliance.

We speak about how Design Thinking has changed over time, where it is going and how it needs to be taught in a different way to stay relevant.

Topics covered in this episode:

00:01:30 – His history in computer animation and video game development
00:04:00 – How Design Thinking began at the HPI more than 15 years ago
00:06:30 – Design Thinking for him used to be the way of solving problems coming out of the fields of Design
00:11:00 – How all parts of a corporation can benefit from Design Thinking, not just Design activities
00:13:00 – How teams will work and collaborate to produce their best work
00:16:00 – The 3P Triangle of Design Thinking: Place, People, Process, and how important the cultural and organisational aspects are
00:18:00 – How Design Thinking has changed over the past decades and where it is going
00:23:00 – His new book “Network Thinking” to bring people into the new patterns

Links mentioned in this episode

HPI School of Design Thinking: https://hpi.de/school-of-design-thinking/hpi-d-school.html
Global Design Thinking Alliance: https://gdta.org/

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Nick Skillicorn

Chief Editor, Founder & CEO at Improvides Innovation Consulting

Creativity & Innovation expert: I help individuals and companies build their creativity and innovation capabilities, so you can develop the next breakthrough idea which customers love. Chief Editor of Ideatovalue.com and Founder / CEO of Improvides Innovation Consulting. Coach / Speaker / Author / TEDx Speaker / Voted as one of the most influential innovation bloggers.