In today’s episode of the Idea to Value podcast, we speak with Christina Wodtke, author and lecturer at Stanford. Her resume includes re-design and initial product offerings with LinkedIn, MySpace, Zynga, Yahoo! and others, as well as founding three startups.

We speak about the value of Radical Focus and Objectives and Key Results (OKRs).

Topics covered in today’s episode:

  • 00:02:30 – How she began using OKRs and discovered their value
  • 00:04:30 – When and how to use OKRs
  • 00:09:00 – The challenges of setting OKRs, and how important Psychological Safety is
  • 00:13:00 – What prevents people from meeting their goals
  • 00:17:30 – The similarities of creativity in an Arts School and Startups
  • 00:20:30 – Real creative people are productive

Links mentioned in today’s episode:

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Creativity & Innovation expert: I help individuals and companies build their creativity and innovation capabilities, so you can develop the next breakthrough idea which customers love. Chief Editor of Ideatovalue.com and Founder / CEO of Improvides Innovation Consulting. Coach / Speaker / Author / TEDx Speaker / Voted as one of the most influential innovation bloggers.