Podcast S5E123: Marcus du Sautoy - The Creativity Code

In today’s episode of the Idea to Value Podcast, we speak with Professor Marcus du Sautoy. Prof du Sautoy is widely known for his work to popularise mathematics, is the Charles Simonyi Professor for the Public Understanding of Science and author of the bestselling book The Creativity Code: Art and Innovation in the Age of AI.

We speak about the link between Artificial Intelligence and Creativity, and how these two worlds are coming closer and closer together.

Topics covered in this episode:

00:01:30 – Prof du Sautoy’s history with Mathematics and Science
00:03:30 – Can Artificial Intelligence be creative? The example from the game of Go
00:07:30 – The new way of coding, based on machine learning, which no longer requires the rules which humans program into software
00:11:00 – The realms of the arts are now being taught to software, which allows code to generate output which humans never would have
00:15:00 – How algorithms are creating new types of music, and how audiences are unable to tell music created by a human or a computer
00:17:00 – The unbelievable creativity of GPT-3, and whether creativity requires intention
00:23:00 – Is AI creative if a human is always the one choosing which outputs to display
00:27:00 – The challenge of communicating science, and building public trust in science
00:31:00 – The power of a story in communicating (and miscommunicating) science

Links mentioned in this episode:

Book: The Creativity Code: https://amzn.to/3yw6oDV
Book: Thinking Better: The Art of the Shortcut in Math and Life (Oct 2021): https://amzn.to/36k887d
Twitter: http://twitter.com/marcusdusautoy
Prof du Sautoy’s site: https://www.simonyi.ox.ac.uk/

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Nick Skillicorn

Chief Editor, Founder & CEO at Improvides Innovation Consulting

Creativity & Innovation expert: I help individuals and companies build their creativity and innovation capabilities, so you can develop the next breakthrough idea which customers love. Chief Editor of Ideatovalue.com and Founder / CEO of Improvides Innovation Consulting. Coach / Speaker / Author / TEDx Speaker / Voted as one of the most influential innovation bloggers.