In recent years, more and more companies have realized the need for innovation as they’ve seen businesses all around them, and perhaps even their own business, being disrupted. According to McKinsey research, 96% of executives have made innovation a strategic priority, yet only 6% are satisfied with their innovation performance. There’s a huge discrepancy between [...]
In our line of work, we get to talk with hundreds of leaders around the globe, and from virtually every industry. Most of them seem to intuitively understand the importance of innovation, but there’s still a lot of fluff, ambiguity and uncertainty regarding innovation as a topic. As a result, most leaders aren’t seeing the results they were [...]
The Personal Computer and the Internet have, without a doubt, revolutionized business in the last 25 years. For most of us, it’s now impossible to think of the business world without all of the technology and the services built on top of these two innovations. Yet, what if these innovations are just teaser of what [...]
The innovation book Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival presents 10 Key Imperatives your business must take to achieve profitable business growth through innovation in today’s “innovate or die” business world. The recently published Robert’s Rules of Innovation II: The Art of Implementation builds upon these 10 Key Imperatives and then [...]
Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival set forth a fundamental framework of 10 Key Imperatives. These Imperatives were intended to help everyone from novices to experts use a structured, repeatable innovation process to Create and Sustain Innovation in order to Innovate and Thrive in this hyper-competitive marketplace. As described in the [...]
Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival lays out ten key imperatives to help businesses create a structured, repeatable innovation process in order to successfully deliver growth through innovation in business. Piggybacking upon this fundamental framework, the newly published Robert’s Rules of Innovation II: The Art of Implementation provides a roadmap for [...]
One of the questions I get asked most frequently is "What do I do when my boss won't let me innovate?" I recently came across this video interview (above) with Seth Godin, renowned as being one of the most important marketing experts of modern times and the author of 18 bestselling books. In it, he [...]
