validation

10 02, 2021

Validate your idea or innovation, not yourself

By |2021-02-10T14:47:57+01:00February 10th, 2021|Innovation|1 Comment

An important part of the innovation process is validating ideas. When done correctly, it is a powerful way of getting feedback from the market on what it would take to make the innovation a success. However, many people fall into a trap when looking for feedback. While they think they are asking people for unbiased, [...]

21 01, 2019

How to think of failure like a scientist

By |2019-01-21T14:26:48+01:00January 21st, 2019|Innovation|0 Comments

Failure is a strange thing in innovation management nowadays. For established like corporations, failure is something they try to engineer out of their processes, since failure of a project (even an innovation project) reflects badly on the company financially, as well as the people who suggested it and approved it. However, in the world of [...]