Creativity articles

19 07, 2017

Why Asian People Are Uncreative? Why Jewish People Are Creative?

By |2017-07-19T20:38:15+02:00July 19th, 2017|Creativity|4 Comments

Please note, this is a contributor article by Dr KH Kim and discusses her research, and should not be construed as a generalisation of any group of people. Creativity is the process of making something unique and useful, and the successful outcome of this process is an innovation. My research coalesced around the three steps [...]

30 06, 2017

Dr Beau Lotto on how being creative requires the brain to do what it fears most

By |2017-06-30T16:17:38+02:00June 30th, 2017|Creativity|0 Comments

In this interesting perspective video (above) from Dr Beau Lotto, we find out why being creative is one of the things which the brain fears most. At a high level, it is all about the fact that the brain is designed to reduce and remove uncertainty from our lives. It was designed to learn and [...]

16 06, 2017

Silent Geniuses: Why we need more respect for the creativity of introverts

By |2017-06-16T18:06:05+02:00June 16th, 2017|Creativity|2 Comments

Share this post with anyone who you know who wishes that they had the courage to speak up and let people know about their ideas. Imagine what you think a "creative person" looks like, and what they behave like. Chances are, you probably have a picture of someone coming up with lots of ideas. Maybe [...]

1 06, 2017

Curiosity: The Key to Creativity and Innovation

By |2017-06-01T16:56:06+02:00June 1st, 2017|Creativity|3 Comments

Albert Einstein generally did not like school, but this all changed when he was 16 at Aarau High School, Switzerland where teachers nurtured his curiosity and encouraged him to ask a lot of questions and even express criticisms. He not only became popular among his classmates but imagined what it would be like to ride [...]

26 05, 2017

Persistence: The Key to Creativity and Innovation

By |2017-05-26T12:58:07+02:00May 26th, 2017|Creativity|0 Comments

A persistent attitude is one of the 27 characteristics found in the greatest innovators (Kim, 2016). It is defined as continuously striving and committing to goals regardless of immediate rewards. It is one of the most critical creative attitudes. Innovators are passionate about and committed to their goals, which compels them to persist physically and [...]

19 05, 2017

Playfulness: The Key to Creativity and Innovation

By |2017-05-19T13:36:12+02:00May 19th, 2017|Creativity|1 Comment

The world's greatest innovators exhibit 27 creative attitudes, and playfulness is one of the most critical attitudes (Kim, 2016).  Playfulness is approaching situations in an exploratory manner and seeing the lighter side of a challenge with a sense of humor, which enables flexible thinking. While innovators are focused and passionate about their pursuits, they do [...]

28 04, 2017

The Creativity Crisis: It’s Getting Worse

By |2017-04-28T13:18:12+02:00April 28th, 2017|Creativity|15 Comments

In this very special guest post by Professor KH Kim, we find out the updated facts of what is happening to people's creativity levels over the past decades, now with updated statistics for 2017. This is a follow-up to what I consider to be one of the most important pieces of creativity research from the [...]

24 02, 2017

Creativity in the music spectrum, and how that translates to business

By |2017-02-24T17:22:32+01:00February 24th, 2017|Creativity|1 Comment

As part of a big (secret) project I'm working on, I recently had a very interesting conversation with one of my colleagues, Peter Cook (previously interviewed on this Idea to Value Podcast). In it, we talked about the similarity between the different types of creativity which exist in the music industry, and how there are [...]

23 12, 2016

Give the gift of creativity to your family in 2017, and merry Christmas

By |2016-12-23T12:08:37+01:00December 23rd, 2016|Creativity|0 Comments

Our Christmas gift to you: Get 25% off your first month of Deep Creativity Training (now only $9) by using the coupon code "THANKSNICK" at checkout. Seasons Greetings from me and everyone else at Idea to Value. It's been a fantastic first year for us, with so much to celebrate: Starting the website in March Hosting [...]

22 12, 2016

What Top Gear vs. The Grand Tour teaches us about creativity vs ownership

By |2016-12-22T16:29:59+01:00December 22nd, 2016|Creativity|1 Comment

You may be asking yourself what comparing two shows about fast cars has to do with creativity. The answer is ... quite a lot actually. Let me explain. It all comes down to a complicated juggling act which everyone and every company struggles with at one point or another: The legacy of previous ideas vs [...]

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